How We Work

Performance Marketing Process

Brandstory Digital's performance marketing process starts with account audit and setup, then moves into active testing and ongoing optimization.

2100+Projects Completed
600+Global Clients Served
120+Team Members
2014Year We Started

Step by Step

Our Performance Marketing Process, Stage by Stage

Here's what a typical performance marketing engagement looks like from start to ongoing work.

Week 1

Audit & Account Setup

We review existing accounts or set up new ones correctly.

Week 2

Campaign Build

We build campaigns, ad creative, and targeting.

Week 3+

Launch & Testing

Campaigns go live, with ongoing testing of what works.

Monthly

Reporting & Budget Review

We review performance and adjust budget allocation.

These are typical timeframes, not a fixed guarantee. Your exact schedule is confirmed once we've scoped your project.

Who's Involved

The Team Behind Your Performance Marketing Work

Paid Media Strategist

Plans platform mix and budget allocation.

Campaign Manager

Builds and manages day-to-day campaign performance.

Creative Specialist

Develops ad copy and visuals for testing.

Analyst

Tracks conversions and reports on results.

Tools We Use

Tools Behind Our Performance Marketing Process

A few of the tools our team relies on day to day.

Google Ads Meta Ads Manager LinkedIn Campaign Manager Conversion Tracking Tools

Client Voices

What Clients Say About Working With Us

Our team found Brandstory easy to work with. They stayed responsible, thoughtful, and reliable through the whole project, and treated us as true partners.

Jia Zhang
Country Manager (China), Astreem Consulting Pte Ltd

Brandstory has stayed a trusted partner for our brand for over a year. They took time to learn our style and consistently met our expectations.

Yamini Bhat
CEO, Vymo

The team understood our needs and adapted quickly to changes. Their social media plan was well targeted and well executed from start to finish.

Ramya Rajendiran
Curriculum Director, Springdays (CBSE) International School

Start Your Performance Marketing Project

Book a free consultation, and we'll walk you through how this process would apply to your business.

Common Questions

Frequently Asked Questions

How long does a typical performance marketing project take?

Timelines vary by scope. We'll confirm a realistic schedule once we understand your specific project.

Who will actually work on my performance marketing project?

A small, consistent team of specialists, led by a project manager who stays with your account.

Will I be involved throughout the process, or just at the start and end?

You'll be involved at key checkpoints throughout, not just at kickoff and delivery.

What happens after the performance marketing process is complete?

Most engagements continue into ongoing execution and optimization, reported on a regular schedule.