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Every Click, Accounted For
Brandstory Digital's PPC results are tracked click by click, so every rupee of ad spend is tied to a clear, measurable outcome.
Key Terms
A few terms that come up regularly in PPC results conversations.
The average amount paid each time someone clicks your ad.
The share of people who click your ad after seeing it.
A platform's rating of your ad's relevance and expected performance.
Revenue generated for every rupee spent on ads.
Sample Report
This is a sample of how we structure PPC reporting, not data from a specific client.
Benchmarked each reporting period
Tracked against your target range
Tracked against your baseline
Reviewed and optimized on an ongoing basis
This is an illustrative report format. Actual metrics are shared privately with each client.
What We Track
Making sure ad spend goes toward what's actually working.
Testing variations to see what earns better clicks and conversions.
Making sure the page matches what the ad promised.
Adjusting bids regularly, not setting and forgetting.
How We Work
Every ppc engagement is measured against a clear baseline, not assumptions.
We start by measuring where your ppc stands today, before setting any targets.
We agree on realistic ppc goals together, tied to your business, not industry averages.
Specialists run the work, channel by channel, with regular check-ins.
We track progress against the baseline and targets, not vanity numbers.
You get a clear, honest report on what moved and what didn't.
Ad spend and conversion data are typically confidential. Tell us your budget range and goals, and we'll walk you through an anonymized example.
Client Voices
Our team found Brandstory easy to work with. They stayed responsible, thoughtful, and reliable through the whole project, and treated us as true partners.
Brandstory has stayed a trusted partner for our brand for over a year. They took time to learn our style and consistently met our expectations.
The team understood our needs and adapted quickly to changes. Their social media plan was well targeted and well executed from start to finish.
Book a free consultation, and we'll talk through realistic goals for your business.
Common Questions
No. We can't ethically guarantee specific figures, since results depend on your market, budget, and starting point. We can set realistic targets together and report honestly against them.
We agree on a clear baseline and target with you first, then track progress against those numbers, not generic industry claims.
Most clients receive regular reporting, with the exact cadence agreed at the start of the engagement.
Yes. Reach out and we can walk you through an anonymized example relevant to your industry.