Video Production and Marketing Case Study · Brandstorydigital

Relgrow: video production and marketing for a Bangalore real estate life-cycle management company

Brandstorydigital delivered video production and marketing work for Relgrow, a real, single-window real estate life-cycle management company in Bangalore spanning land advisory, construction, interiors, and post-handover facility management.

Client
Relgrow (Relisphere Infra Pvt Ltd)
Industry
Real Estate Life-Cycle Management
Location
Bangalore, India
Scope
Video Production and Marketing
Who Relgrow is

A single-window real estate partner, from land to handover

Relgrow offers end-to-end real estate life-cycle management in Bangalore, covering land advisory, feasibility and approvals, construction and project management, interior design, sales and marketing execution, legal documentation, and post-handover facility and asset management. It operates as a single-window service for residential, commercial, industrial, and institutional clients.

10+
Years in real estate
2200+
Projects delivered
50+
Experts on the team
8+
Industries served

Source: relgrow.com, fetched at time of writing. Figures are as published by Relgrow, not independently verified by Brandstorydigital.

Why Relgrow needed video production and marketing support

Relgrow's project delivery, from land acquisition through handover, is inherently visual work, but almost none of that process had ever been documented on camera for a prospective client to see before signing on. Brandstorydigital was brought in to close that gap.

The approach: Video Production and Marketing

Brandstorydigital produced a recurring video series following real projects from groundbreaking through handover, giving prospective clients a look at the process most competitors only describe in words.

Concept & scripting

A script built around a single message, tested against the platform it will run on.

Pre-production planning

Shot list, location, and talent locked before a single frame is shot.

Production & direction

Filming led by a director who understands the platform-specific edit, not just the shoot.

Edit & platform versions

Multiple cuts built for each platform's native format and attention span.

Distribution & measurement

Paid and organic distribution paired with view-through and conversion tracking.

What this video production and marketing engagement includes

Most agency case study pages describe the outcome and skip the deliverables list. Here's exactly what's in scope, so you know precisely what you're buying before you ask.

Our videos are cut differently for each platform, not one file reused everywhere
We track watch-through rate, not just view count
Scripts are built around one message, not a list of every feature
We test video against static creative, not assume it wins by default
Captions are included by default for sound-off viewing
We know cost per completed view, not just cost per impression

Typical outcomes for video production and marketing engagements

General benchmarks Brandstorydigital tracks across comparable video production and marketing engagements, shown as a typical range, not a specific claim about Relgrow's own results.

IndustryTypical timelineTypical investment (₹)Primary metric tracked
D2C / Ecommerce4–6 weeks1.5L – 5LAdd-to-cart rate
B2B SaaS5–7 weeks2L – 6LHomepage-to-demo rate
Hospitality3–5 weeks1L – 3LSocial-attributed walk-ins
Real Estate4–6 weeks1.5L – 4LSite-visit bookings

Shown as an industry-typical range across comparable engagements, not a verified, Relgrow-specific result — Brandstorydigital doesn't publish invented client-specific figures.

Why video production and marketing matters for a real estate business specifically

A real estate purchase is one of the largest financial commitments a customer will ever make. Before a buyer commits, they're already forming a trust judgement from every touchpoint they encounter, online and offline. For a full life-cycle company like Relgrow, where the same brand has to represent land acquisition, construction quality, and long-term facility management, video production and marketing isn't a nice-to-have. It's part of what lets a customer believe one company can be accountable for the whole journey.

Video Production and Marketing Readiness Audit

Tick what's true today across your own brand. This is the same first-pass audit Brandstorydigital runs before proposing a video production and marketing engagement.

0/5
Score based on the checklist above

Video Production and Marketing Case Study — FAQ

Brandstorydigital ran a video production and marketing engagement scoped to Relgrow's real business as a real estate life-cycle management company in Bangalore. See the approach section above for the specific work.

No — the benchmark figures on this page are general industry ranges Brandstorydigital tracks across comparable video production and marketing engagements, not a specific, verified claim about Relgrow's own results. We don't publish invented client-specific figures.

Yes, Brandstorydigital works with real estate, construction, and life-cycle management companies beyond Bangalore, applying the same video production and marketing approach used for Relgrow.

Timelines vary by scope; see the typical range in the benchmarks table above for what comparable video production and marketing engagements usually take.

Yes — Brandstorydigital offers a free video production and marketing audit to walk through what this would look like for your business specifically.

Want video production and marketing built around what your business actually delivers?

Talk to Brandstorydigital about a video production and marketing engagement, built around your real business, not invented numbers.

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