1Overview
We use artificial intelligence (AI) tools to support parts of our work, including content research, drafting assistance, image generation, campaign analysis, and website chat features. AI is used to support our team, not to replace human judgement on client work.
2How we use AI
- Content support – AI tools may assist with drafting or brainstorming content, which is reviewed and edited by our team before publication.
- Analytics and reporting – AI-assisted tools may help analyse campaign performance data.
- Website features – we may use AI-based chat or support tools to help answer visitor queries.
3Human oversight
All AI-assisted outputs used in client-facing work are reviewed by our team before delivery. We do not rely solely on AI-generated output for final decisions affecting client campaigns or published content.
4Data used with AI tools
Where we use third-party AI tools, we take reasonable steps to avoid submitting sensitive personal data and to use providers with appropriate data handling safeguards.
5Transparency
Clients are welcome to ask us about where and how AI tools are used in their specific project. Contact us at info@brandstorydigital.in for more information.
Questions about this policy?
Reach out to our Mumbai team and we will get back to you.